Privacy Policy
Effective Date: 14th June 2026
1. Introduction
Made by Jayke ("we", "us", "our") respects your privacy and is committed to protecting your personal data.
This Privacy Policy explains how we collect, use, store, and protect your personal information when you use our website and mobile application experience provided through Wix, and our services.
This Privacy Policy complies with the UK General Data Protection Regulation (UK GDPR), the Data Protection Act 2018, and applicable UK privacy laws.
2. Data Controller
Made by Jayke is the data controller responsible for your personal data.
Contact Details
Business Name: Made by Jayke
Email: madebyjayke@gmail.com
Website: www.madebyjayke.co.uk
If you have any questions about this Privacy Policy or your personal data, please contact us using the details above.
3. Personal Information We Collect
Depending on how you interact with us, we may collect the following personal information:
Identity Information
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First and last name
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Username (if applicable)
Contact Information
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Email address
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Telephone number
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Billing address
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Delivery address
Account Information
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Login credentials
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Account preferences
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Saved addresses
Order Information
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Products purchased
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Order history
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Delivery instructions
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Gift messages
Payment Information
Payments are processed securely by third-party providers. We do not store full payment card details.
Technical Information
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IP address
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Device information
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Browser type
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Operating system
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Device identifiers
Usage Information
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Website and app activity
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Pages viewed
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Features used
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Time spent on pages
Marketing Information
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Marketing preferences
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Subscription status
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Interaction with promotional emails
Recipient Information
When you order flowers for another person, we may collect:
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Recipient name
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Delivery address
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Delivery instructions
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Gift messages
You confirm that you have obtained the recipient's permission for us to use their personal information for the purpose of fulfilling the delivery.
4. How We Collect Information
We collect information when you:
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Place an order
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Create an account
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Use our website or mobile application experience
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Contact us
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Subscribe to marketing communications
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Participate in promotions
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Browse our website
We also collect information automatically through cookies, analytics tools, and similar technologies.
5. Lawful Basis for Processing
We process personal data under the following legal bases:
Contract
To process and deliver orders placed through our website and provide our services.
Legal Obligation
To comply with accounting, tax, and regulatory requirements.
Legitimate Interests
To operate, improve, secure, and develop our business, website, and services.
Consent
For marketing communications and non-essential cookies (including analytics cookies) where required by law.
6. How We Use Your Information
We use your personal data to:
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Process and deliver flower orders and gifts
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Manage customer accounts
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Provide customer support
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Process payments
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Send order confirmations and updates
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Contact recipients regarding delivery where necessary
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Improve our website and services
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Detect fraud and ensure security
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Comply with legal obligations
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Manage promotional offers, competitions, and customer loyalty initiatives
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Send marketing communications where consent has been provided
7. Marketing Communications
If you opt in to receive marketing communications, we may send you emails relating to:
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New floral collections
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Seasonal arrangements and gift ideas
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Special offers and promotions
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Flower care tips and advice
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Business updates and announcements
Marketing emails will only be sent where you have provided consent or where otherwise permitted under applicable law.
You can unsubscribe at any time by:
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Clicking the unsubscribe link included in our emails
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Contacting us directly at madebyjayke@gmail.com
Withdrawing consent will not affect the lawfulness of processing carried out before consent was withdrawn.
We will continue to send essential service communications relating to your orders and customer account where necessary.
8. Payment Providers
We use trusted third-party payment providers including:
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Stripe
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PayPal
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Apple Pay
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Clearpay
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Klarna
These providers handle your payment data securely under their own privacy policies. We do not store full payment card details.
9. Analytics and Website Monitoring
We use analytics services including Wix Analytics and Google Analytics to understand how visitors use our website and mobile application experience.
This helps us improve performance, user experience, and business operations.
Google Analytics and Wix Analytics may collect information such as:
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Device information
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Browser type
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IP address
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Pages visited
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User interactions
Where required by law, non-essential analytics cookies are only used with your consent.
10. Cookies
Our website uses cookies and similar technologies.
Cookies help us:
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Operate the website
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Improve functionality
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Remember preferences
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Analyse performance
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Improve customer experience
Non-essential cookies (including analytics cookies) are only activated where consent has been provided through our cookie banner.
You can manage or disable cookies in your browser settings.
11. Sharing Personal Information
We may share your personal data with:
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Payment processors
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Delivery partners and couriers
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Website platform providers (including Wix)
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Hosting providers
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Analytics providers
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Professional advisers
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Law enforcement or regulatory authorities where required by law
We never sell your personal data.
12. International Transfers
Some service providers may process personal data outside the United Kingdom.
Where this occurs, we ensure appropriate safeguards are in place in accordance with UK GDPR requirements.
13. Data Security
We take appropriate technical and organisational measures to protect your personal data against:
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Unauthorised access
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Loss
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Misuse
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Alteration
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Disclosure
While we take reasonable steps to protect your data, no online system is completely secure.
14. Data Retention
We retain personal data only as long as necessary to:
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Fulfil orders
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Manage customer accounts
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Comply with legal obligations
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Resolve disputes
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Enforce agreements
Financial records may be retained for up to six years in line with UK tax requirements.
15. Recipient Information
Where you place an order for delivery to another person, we process the recipient's personal information solely for the purpose of fulfilling the order and arranging delivery.
We do not use recipient information for marketing purposes unless the recipient separately provides consent.
16. Your Rights
Under UK GDPR, you have the right to:
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Access your personal data
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Correct inaccurate data
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Request deletion of your data
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Restrict processing
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Object to processing
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Data portability
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Withdraw consent at any time
To exercise your rights, contact:
We may request proof of identity before responding.
17. Children's Privacy
Our services are not intended for children under 13.
We do not knowingly collect personal data from children.
18. Photography and Social Media
We may occasionally photograph floral arrangements for use on our website, social media channels, advertising, and marketing materials.
We take reasonable steps to ensure that personal information, addresses, and identifying details are not disclosed in such photographs without permission.
19. Changes to This Privacy Policy
We may update this Privacy Policy from time to time.
The latest version will always be available on our website and mobile application experience.
20. Complaints
If you have concerns about how your personal data is handled, please contact us first so we can help resolve the issue.
If you are not satisfied, you also have the right to lodge a complaint with the Information Commissioner's Office (ICO).
Website: https://ico.org.uk
Telephone: 0303 123 1113
We encourage you to contact us first so we can resolve concerns quickly.
21. Contact
Made by Jayke
Email: madebyjayke@gmail.com
Website: www.madebyjayke.co.uk